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Digital WorldGlobal issues

AI and AR – the future of advertising?

March 15, 2024

Artificial intelligence is changing the advertising industry: stars can be easily inserted into video clips, ads can adapt to personal preferences, and AI-generated models make diversity more affordable.

https://p.dw.com/p/4V2M9
Skip next section Similar stories from Global issues

Similar stories from Global issues

A compilation of screenshots of India's President Narendra Modi, a fake photo proporting to be French President Emanuel Macron and US President Joe Biden speaking on the phone.

Fact check: How AI may influence elections in 2024

AI deepfakes could upend elections in a year when more than 40% of the world is voting, including India and the US.
PoliticsApril 26, 202416:32 min
Skip next section More on Digital World from around the world

More on Digital World from around the world

SHIFT | China Fahne

Using tech to bypass censorship — Shift

Outsmarting censorship. Policing and AI. Using socia media as a tour guide – a good idea?
Digital WorldNovember 22, 202412:34 min
A view of Google logo at the entrance to Google's European headquarters building in Dublin

Google Chrome on the chopping block: What's the impact?

US regulators wants Google to sell its Chrome web browser, to counteract the company's market dominance.
Digital WorldNovember 21, 202402:55 min
Muslimischer Hacker sitzt am Computer und wird verbannt

How to circumvent online censorship

More and more states are restricting access to parts of the internet. But there are ways to get around such censorship.
Digital WorldNovember 15, 202404:28 min
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Skip next section More from this show

More from this show

A view of Google logo at the entrance to Google's European headquarters building in Dublin

Google Chrome on the chopping block: What's the impact?

US regulators wants Google to sell its Chrome web browser, to counteract the company's market dominance.
Digital WorldNovember 21, 202402:55 min
DW Sendung Shift | Farm Robots

Farming robots: The future of agriculture?

Farmers are turning to robots to tackle problems like labor shortages and tough working conditions.
InnovationNovember 15, 202402:25 min
A 3D printer makes a piece of meat

3D-printed steaks and fish fillets: A meat revolution?

Researchers are using 3D printers to make the perfect plant-based meat — designed to look and taste like the real thing.
TechnologyNovember 15, 202401:46 min
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Skip next section About the show

About the show

DW Shift Sendungslogo

Shift — Living in the Digital Age

Can I use blockchain technology? Will artificial intelligence take over my career? What exactly is "Machine Learning"? These are some of the questions „SHIFT – Living in the Digital Age“ tries to answer.

Go to show Shift