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Trade in "fair" products expanding

May 11, 2015

Not everything that features a label from ethically-aware importer is what it seems. With some companies, "fair trade" is also a marketing ploy to boost sales and ease consumers.

https://p.dw.com/p/1FO9z
Symbolbild Kaffee Fairtrade Kaffeebohne
Image: Fotolia

Not everything that features a label from ethically-aware importer is what it seems. With some companies, "fair trade" is also a marketing ploy to boost sales and ease consumers.